Comments are invited below and you can find more modern marketing strategies for business here. Establishing an online presence allows you to engage with customers all around the world. If you want to do that effectively
It’s important that your social media lists make sense for your business.
It happened to me eight years ago. The magazine I owned dropped 75% sales in January 2009 amidst a perfect storm sparked by the U.S. financial crisis and the arrival of Internet advertising. Print budgets
I’m now a believer in Facebook advertising. It took me a few years to reach my favourable opinion on this digital platform. After all, I had over two decades’ experience delivering advertising space to
Personas fall into a 4-quadrant grid for meaningful conversations
IBM global marketers identified important bloggers and provided introductions.
Do you need to revisit the basics, a refresher course or are you ready to take on the world of social enterprise?
Influence = Audience reach (#of followers) x Brand Affinity (expertise and credibility) x Strength of Relationship with Followers. ~Kyle Won
Start social media by building your distribution networks and creating a bank of content.
By Sharon A.M. MacLean who invites your comments following this blog. You can also find more modern marketing strategies for business here. CEOs finally are deciding to engage online and in social media. Much has