You’ve built an innovative business. It’s truly inspired. Or you’ve got a mature company and you don’t want to lose traction in the marketplace. Either way, you need to get the word out about

It’s important that your social media lists make sense for your business.

Start social media by building your distribution networks and creating a bank of content.

By Sharon A.M. MacLean who invites your comments following this blog.  You can also find more modern marketing strategies for business here.  CEOs finally are deciding to engage online and in social media. Much has

If you don’t have a policy, your lawyer’s hands are tied

Social media is managed –not contolled in “old-style PR” ways.

LinkedIn Groups are very different from Vertical Networks

By Sharon A.M. MacLean who invites your comments following this blog.  You can also find more modern marketing strategies for business here.  bit.ly/1JuaV8k  “You need articles for the website?” pressed the CEO. “Words are cheap;

Train your employees and then trust them.

Sometimes a decision to sell must look beyond spreadsheets and databases to people.