By Sharon A.M. MacLean who invites your comments following this blog on social media tools.  You can also find more modern marketing strategies for business here. My spidey senses are tingling. Business owners everywhere are waking

Entrepreneurs are a skeptical bunch. They’ve often grown their company from scratch. And they’ve been around the block a few times, so this type of business owner knows what it takes to attract customers

It’s important that your social media lists make sense for your business.

I’m now a believer in Facebook advertising. It took me a few years to reach my favourable opinion on this digital platform. After all, I had over two decades’ experience delivering advertising space to

Start social media by building your distribution networks and creating a bank of content.

By Sharon A.M. MacLean who invites your comments following this blog.  You can also find more modern marketing strategies for business here.  CEOs finally are deciding to engage online and in social media. Much has

Social media is managed –not contolled in “old-style PR” ways.

LinkedIn Groups are very different from Vertical Networks

By Sharon A.M. MacLean who invites your comments following this blog.  You can also find more modern marketing strategies for business here.  bit.ly/1JuaV8k  “You need articles for the website?” pressed the CEO. “Words are cheap;

Train your employees and then trust them.